The Otter Pops Beach Bungalow made stops all over SoCal with carnival-style games, free swag, and enough product to give a Clydesdale diabetes.
In addition to live games, we used social to tease interest and drive traffic to the microsite.
Microsite included links to Social Media extensions so fans could engage brand directly.
The site features an Otter Pops Beach Bungalow "Making of" Video and Virtual Tour
Microsite allowed users to follow #Summer365 tour & locate product
